Executive question · Executive, public-health, and performance teams
Which KPIs matter for preventive health?
The right KPIs balance eligible population, reach, informed participation, timely completion, quality, outcomes, equity, experience, capacity, cost, and learning.
Avoid activity-only reporting
Counts of campaigns, tests, or appointments do not show whether the right population was reached or meaningful outcomes changed.
Balance the pathway
Use measures for awareness, eligibility, access, consent, completion, referral, follow-up, quality, safety, and participant experience.
Tie measures to decisions
Define thresholds, owners, review frequency, interpretation, and the action expected when results differ from plan.